Blog Housekeeping · Dominic Foster

Adsense Tweaks

August 22, 2005 on 9:54 pm | In 31 Days to a Better Blog, AdSense, Blog Housekeeping, Blogging | No Comments

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I have been mentioning for a few days that I have been spending some time Tweaking the AdSense that appears here and on my Nicolas Darvas Website.

One of the biggest tasks was placing an 250 x 250 AdSense Box that appeared in just the first post of a displayed web page. If anyone is inerested in doing this themselves, then here is a brief description of how I did it.

The most important thing was to hack the index.php file in the current theme. What I needed to achieve was to insert the AdSense box into only the first post and not any of the subsequent ones.

So, to achieve this, I had to put a counter variable at the begining of the index.php file – I hope it doesn’t get too geeky!:

< ?php $showAdSense = True; ?>

Next, I had to scroll down through index.php to find the start of the <div> tag which handles the style for each post – In my current Theme, it is:

<div class=”entry”>

Once I had found this, I pasted my AdSense code immediately before it – with some PHP and a style wrapped around it – The PHP made sure only one block would be displayed and the style would place it in the right area of the post. Here is the code:

<?php If ($showAdSense) { ?>
<div style=”float: right; margin: 0px; margin-top: 10px; padding-right: 0px; padding-left: 5px”>
<script type=”text/javascript”><!–
google_ad_client = “pub-XXXXXXXXXXXXXXXX”;
google_ad_width = 250;
google_ad_height = 250;
google_ad_format = “250×250_as”;
google_ad_type = “text”;
google_ad_channel =”";
google_color_border = “FFFFFF”;
google_color_bg = “FFFFFF”;
google_color_link = “CC6600″;
google_color_url = “6699CC”;
google_color_text = “000000″;
//–></script>
<script type=”text/javascript”
src=”http://pagead2.googlesyndication.com/pagead/show_ads.js”>
</script>
</div>
<?php $showAdSense = False;} ?>

Basically, the first line of this code asks is there an AdSense Box here?. Because the showAdSense variable is set to True – then the answer to this question is Yes – so, the AdSense code is inserted into the HTML for the page.

At the end of the AdSense insertion, there is a piece of PHP code that then sets the showAdSense variable to False – so that the when it comes to insert the next post and the page asks if there is an AdSense box – the answer will be No.

And that – believe it or not – is all there is to it. Of course don’t be fooled by how easy it is – Remember to ALWAYS back-up any files you are working on when Hacking your Blogging Software. I know from bitter experience the pain of trying to unpick crappy code because you can’t restore to the original version.

Oh – and I’ve inserted all those XXXXXXXX’s in the AdSense block where my AdSense ID goes. If you would really like to show my ads on your pages – please let me know as I’ll be only to happy to oblige!